Monthly Archives: December 2015
The double benefits of giving
A common trend is observed in the country during the last quarter of every financial year - the salaried class, upper middle class and elite class rushing to ‘invest’ in charitable causes in order to save tax. While these people stand to benefit from minimising tax deductions, it throws up a philanthropic question – is India ready to give genuinely for the good of the nation, without any strings attached? Perhaps if people were
Online Giving Landscape In India: Towards a Paradigm Shift
Over the recent decades, the giving landscape has undergone great change. Online donations have gradually paved their way into the giving scenario and have become an intrinsic part of the life-changing work done by NGOs. The digital sphere now offers an additional platform to the NGO sector for not only increasing engagement with potential donors but also securing funds strategically. The key to raising more money for various causes in India